A guided diagnostic / 5 stages
Business Constraint
Diagnosis
Find the problem before you fix the symptom.
When revenue, conversion, retention, margin or another important business outcome deteriorates, the visible symptom does not always reveal the underlying constraint. This free diagnostic helps founders and senior leaders trace plausible causes across the business, challenge competing explanations and identify the smallest next move the evidence supports.
How this works
Describe what changed, check whether the number is accurate, look for changes across the business, and test the most plausible explanations before choosing a next step.
This guide helps organize your thinking; it does not score your business or prove a cause. It is okay to finish with questions still unanswered.
Use this diagnostic when
- Revenue, pipeline, conversion, retention, margin or another important outcome has weakened.
- Several parts of the business could plausibly explain the same symptom.
- You need to determine where to investigate before changing strategy, process, people or technology.